Indirizzato a

A university graduate or a young professional (applicants are welcome from any subject discipline), interested in develo¬ping your professional career within the area of Sustainability and Corpo¬rate Responsibility Management.
A person with a high level of English language.

Presentazione

Do you want to contribute to human development seeking to relieve poverty, satisfying the basic needs of all peoples and promoting sustainable economic growth? The purpose of the IMSD programme is to prepare a new generation of responsible business and community leaders that will take organisations and policy makers to meeting the global challenges of the 21st century

Schedule: Oct 2011 to Jul 2012
Place: Madrid
Dedication: Full Time
Length: 700 hours (70 credits)
More details
Timetable: Monday to friday, from 09:30 to 14:00.
Some classes will be given in the afternoon, from 16:00h to 20:00h
Method: Classroom-based
Language: English
Study trip: Optional

Programma

Managerial skills
This module addresses students´ personal and professional development. The emphasis is 100% practical in acquiring the different managerial skills required to address the challenges facing executive management. Content includes professional skills such as personal communications, time management, effective presentations, negotiation, leadership and motivation of work teams.
Economic Framework
Students will get familiar with the main concepts, procedures and tools of analysis of the economic environment. The general teaching objectives of this subject are on the one hand to establish basic knowledge on business and environment to allow further progress in the master; on the other hand, to homogenize the basis of technical and quantitative aspects of the programme participants.
Corporate Strategy
Strategy is about thinking about the future of the organization and making decisions about the policies and initiatives to be launched in order to perform successfully both in the short and long terms.
The strategist analyzes the industry environment and the internal generic conditions of its competitors in order to get clear conclusions about the situation of his company. He also analyses all the possible ways to compete within its sector. At the end of this process, he will set the goals to drive the company into the selected direction.

Accounting and Finance
The aim of this introductory course is to provide the student with the view of the basic concepts and language of business. It completes the finance precourse that the students follow on an interactive mode. After following this course, the students must be able to:
Understand the basis of accounting and financial terms.Understand the basis of the process of accounting.Understand some basic concepts of financial calculations.
Marketing
The course shares a global vision of the marketing function, as a leveraging element of the company strategy towards a business model focused on customer knowledge, satisfaction and loyalty, while using imagination and innovative metrics and tools. The conquer of trust and complicity of (enthusiastic and participant) customers, the use of transparency, contextual marketing and personalization will be the main topics in reported market strategies and tactics, escaping from competition and looking for "blue oceans".
Project management
Project management is critical for a more efficient use of resources, effective cost control and compliance with project deadlines and terms. Various aspects and techniques are addressed, relating to planning, developing, management and control of projects learning to understand and analyse the various stages of the life of a project and its various activities and tasks. The lessons learned apply to all types of project, irrespective of their nature or complexity.
Introduction to sustainability
XXIst century organisations need managers that fully understand the main social, environmental and economic challenges today.
This subject covers the new role of business in society. Sustainable management of the private sector is not only key for business survival but it is also a fundamental element for the future of our society and its resources.

Innovation management
This subject prepares students to develop a managerial way of thinking which is familiar with innovation in a business environment as a key element for improving business competitiveness.
An innovative outlook is encouraged in order to train professionals to develop and identify new opportunities and to respond in a rapid manner to the changing needs of clients and society.

Entrepreneurial initiative